Privacy policy
Last updated: May 18, 2026
This Privacy Policy describes how NAMU Footwear, NAMU Recovery, the “Site”, “we”, “us”, or “our” collects, uses, and discloses your personal information when you visit, use our services, make a purchase from www.namufootwear.com, or otherwise communicate with us regarding the Site.
For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide, improve, and optimize the Services, comply with applicable legal obligations, enforce our terms and policies, and protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term “personal information”, we are referring to information that identifies, relates to, describes, or can reasonably be associated with you.
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
Contact details, including your name, address, phone number, and email address.
Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.
Account information, including your username, password, security questions, and other information used for account security purposes.
Customer support information, including information you choose to include in communications with us.
Marketing preferences, including newsletter signups, email preferences, and opt-out requests.
Some features of the Services may require you to directly provide certain information. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect About Your Usage
We may automatically collect certain information about your interaction with the Services, referred to as “Usage Data”. To do this, we may use cookies, pixels, tags, scripts, software development kits, and similar technologies.
Usage Data may include information about how you access and use our Site, including device information, browser information, network connection information, IP address, pages viewed, products viewed, referring pages, search terms, cart activity, checkout activity, clicks, scrolling behavior, session activity, and other information regarding your interaction with the Services.
Information We Obtain from Third Parties
We may obtain information about you from third parties, including vendors and service providers that help us operate, improve, market, and measure our Site and Services. These may include:
Shopify, which powers our ecommerce store, checkout, customer accounts, payments, and related store functionality.
Payment processors and fraud prevention providers that help process payments and protect transactions.
Shipping, fulfillment, and returns providers that help deliver orders and manage post-purchase services.
Email and marketing platforms that help us send newsletters, abandoned cart emails, post-purchase emails, product updates, and promotional communications.
Analytics and site improvement providers, including Google Analytics and Microsoft Clarity, that help us understand how visitors interact with the Site.
Advertising partners, including platforms such as Meta, Google, and Microsoft, that help us measure, personalize, and improve advertising.
When you visit our Site, open or click emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, cookies, web beacons, tags, scripts, and similar technologies.
Microsoft Clarity
We use Microsoft Clarity to help us understand how visitors interact with our Site. Microsoft Clarity may collect information such as clicks, scrolling behavior, page interactions, device and browser information, approximate location, referral information, and session activity.
Microsoft Clarity provides behavioral analytics, heatmaps, and session replay tools that help us identify usability issues, improve product pages, improve navigation, review checkout-related friction, optimize content, and improve the overall shopping experience.
We partner with Microsoft Clarity and Microsoft Advertising to capture how visitors use and interact with our Site through behavioral metrics, heatmaps, and session replay. Website usage data may be captured using first-party and third-party cookies and other tracking technologies to determine the popularity of products, online activity, and user interactions with the Site. We may use this information for site optimization, analytics, fraud and security purposes, and advertising.
Microsoft may process this information in accordance with the Microsoft Privacy Statement. You can learn more about Microsoft’s privacy practices here: Microsoft Privacy Statement.
How We Use Your Personal Information
We may use your personal information for the following purposes:
Providing products and services. We use your personal information to process payments, fulfill orders, send order notifications, manage accounts, arrange shipping, facilitate returns and exchanges, and provide related services.
Marketing and advertising. We may use your personal information to send marketing communications, show advertisements, measure advertising performance, and better tailor the Services and advertising on our Site and other websites.
Analytics and site improvement. We use tools such as Google Analytics and Microsoft Clarity to understand how visitors use our Site, improve content, improve product pages, optimize navigation, and improve the shopping experience.
Security and fraud prevention. We use personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity.
Communicating with you. We use personal information to provide customer support, respond to inquiries, send service updates, and maintain our business relationship with you.
Cookies and Tracking Technologies
Like many websites, we use cookies and similar technologies on our Site. Cookies help power and improve our Site and Services, remember your actions and preferences, run analytics, understand visitor interaction, improve performance, and support marketing and advertising.
We may use essential cookies, functional cookies, analytics cookies, performance cookies, and advertising cookies. Some cookies are set by us, while others may be set by third-party service providers that help us operate, analyze, improve, and market our Site.
We use analytics and performance tools, including Microsoft Clarity, to better understand user interaction with the Site. Microsoft Clarity may use cookies and similar technologies to provide behavioral analytics, heatmaps, and session replay.
For specific information about cookies used by Shopify, please review Shopify’s cookie information here: Shopify Cookie Policy.
Most browsers automatically accept cookies by default, but you can choose to remove or reject cookies through your browser controls. Removing or blocking cookies may negatively impact your experience and may cause some features of the Services to work incorrectly or no longer be available.
Blocking cookies may not completely prevent how we share information with third parties, such as analytics providers and advertising partners.
Global Privacy Control and Opt-Out Signals
Our website recognizes the Global Privacy Control, or GPC, signal, which enables you to opt out of certain uses or disclosures of your information. If you notify us of your preference through GPC, we will treat that signal as a valid request to opt out of sharing or targeted advertising for the associated browser or device.
To learn more about Global Privacy Control, you can visit globalprivacycontrol.org. Other than the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for contract fulfillment purposes, legitimate business purposes, legal purposes, marketing purposes, analytics purposes, and other reasons subject to this Privacy Policy.
Such circumstances may include:
With vendors or other third parties who perform services on our behalf, such as IT management, payment processing, analytics, customer support, cloud storage, fulfillment, shipping, returns, email marketing, and site optimization.
With analytics and site improvement providers, including Microsoft Clarity, to help us understand and improve how visitors use our Site.
With business and marketing partners to provide services, measure advertising, and advertise to you.
When you direct, request, or consent to our disclosure of certain information to third parties.
With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
In connection with a business transaction such as a merger, acquisition, financing, or bankruptcy.
To comply with applicable legal obligations, respond to lawful requests, enforce our terms and policies, and protect or defend the Services, our rights, and the rights of users or others.
Categories of Personal Information Disclosed
We have disclosed or may disclose the following categories of personal information for the purposes described in this Privacy Policy:
Identifiers, such as basic contact details and certain order or account information.
Commercial information, such as order information, shopping information, product interest, cart activity, and customer support information.
Internet or other similar network activity, such as Usage Data, site interaction data, page views, clicks, scrolling behavior, and session activity.
Approximate geolocation data, such as location determined by IP address or similar technical measures.
Categories of recipients may include vendors and third parties who perform services on our behalf, business and marketing partners, analytics providers, advertising partners, payment processors, fulfillment partners, customer support partners, and affiliates.
We do not use or disclose sensitive personal information without your consent or for the purposes of inferring characteristics about you.
Sale or Sharing of Personal Information
We may “sell” or “share” personal information as those terms are defined under applicable privacy laws for the purpose of engaging in advertising, marketing, analytics, and measurement activities.
Categories of personal information that may be sold or shared include identifiers, commercial information, and Usage Data. Categories of recipients may include business partners, marketing partners, analytics providers, and advertising partners.
User Generated Content
The Services may enable you to post product reviews and other user-generated content. If you submit user-generated content to any public area of the Services, this content will be public and accessible by anyone.
We do not control who will have access to the information you choose to make available publicly, and we cannot ensure that parties who have access to such information will respect your privacy or keep it secure.
Third Party Websites and Links
Our Site may provide links to websites or online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions.
We do not guarantee and are not responsible for the privacy or security of such third-party sites, including the accuracy, completeness, or reliability of information found on those sites.
Children’s Data
The Services are not intended to be used by children, and we do not knowingly collect personal information from children. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request that it be deleted.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” personal information of individuals under 16 years of age.
Security and Retention of Your Information
Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security. In addition, information you send to us may not be secure while in transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information.
How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable contracts and policies.
Your Rights
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances, and, in some cases, we may decline your request as permitted by law.
Right to Access / Know: You may have a right to request access to personal information we hold about you.
Right to Delete: You may have a right to request that we delete personal information we maintain about you.
Right to Correct: You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability: You may have a right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances.
Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information.
Withdrawal of Consent: Where we rely on consent to process your personal information, you may have the right to withdraw that consent.
Appeal: You may have a right to appeal our decision if we decline to process your request.
Managing Communication Preferences: You may opt out of promotional emails at any time by using the unsubscribe option displayed in our emails.
You may exercise any of these rights where indicated on our Site or by contacting us using the contact details below. We will not discriminate against you for exercising any of these rights.
We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to your request. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf.
Complaints
If you have complaints about how we process your personal information, please contact us using the contact details below. Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.
International Users
Please note that we may transfer, store, and process your personal information outside the country where you live. Your personal information may also be processed by staff, third-party service providers, and partners in these countries.
If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant competent authority of the United Kingdom, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
Contact
If you have questions about our privacy practices, this Privacy Policy, or would like to exercise any of the rights available to you, please contact us:
Email: info@namufootwear.com
Mailing Address: 26895 Aliso Creek Road, B191, Aliso Viejo, CA, 92656, US